Brand and Social Creative Expert (English)

The work

You will review marketing and social media creative used in AI training work. This includes posts, advertisements, videos, and campaign concepts.

Your written judgments will help assess whether creative work fits its goal, audience, brief, brand voice, platform, and publishing requirements.

• Compare creative pieces and decide which is stronger for a defined goal and audience.
• Check whether creative follows the brief, brand voice, and applicable rules.
• Review suitability for Instagram, TikTok, YouTube, LinkedIn, and paid social.
• Identify claims, disclosure, rights, and policy concerns that could affect publication.
• Explain each decision clearly so another reviewer can follow your reasoning.

What it pays and takes

This is a fully remote contractor opportunity with flexible scheduling.

• Pay: $50 to $105 per hour.
• Work arrangement: Fully remote, with flexible scheduling.
• Language: Clear written English.
• Experience: Professional experience creating or directing brand, marketing, or social media creative.
• Relevant backgrounds: Brand creative, creative strategy, art direction, copywriting, social media creative, content leadership, or creative production.
• Campaign experience: Real campaigns involving briefs, approvals, publishing, and results.
• Platform knowledge: Working knowledge of at least two major social or digital advertising platforms.
• Judgment: Ability to explain why one creative approach works better than another.
• Helpful background: Experience making publication decisions for brands, agencies, freelance clients, startups, or small businesses.
• Helpful background: Familiarity with both organic social content and paid social creative.
• Location: Open to candidates in the United Arab Emirates, Argentina, Austria, Bangladesh, Belgium, Bahrain, Brazil, Canada, Switzerland, Chile, Colombia, Germany, Denmark, Algeria, Egypt, Spain, France, the United Kingdom, Ghana, Greece, Indonesia, India, Italy, Jordan, Japan, Kenya, Kyrgyzstan, Kuwait, Kazakhstan, Lebanon, Sri Lanka, Morocco, Mexico, Malaysia, Nigeria, the Netherlands, Oman, Peru, the Philippines, Pakistan, the Palestinian Territories, Portugal, Qatar, Saudi Arabia, Singapore, Thailand, Tunisia, Taiwan, the United States, Uzbekistan, Vietnam, and South Africa.

How it works

You apply here in about two minutes and finish on the hiring platform. The next step is a short AI interview (technical roles include a coding challenge). Passing it is how you qualify for paid tasks, so take it soon after you are invited.

The hiring platform's application for this job asks for your resume, your LinkedIn profile, your phone number, your location and answers to 4 screening questions.

About AI training work

AI training is the human work behind artificial intelligence, including reviewing examples and rating outputs so models can improve. People with relevant creative and marketing experience are paid to apply their judgment to these evaluations.

OpenTrain is a platform where people discover AI training and data-labeling projects, build a profile, and apply in minutes.